Seasoned Marketing Exec: With 14+ years experience, I've built iconic work on CPG (Kellogg), QSR (McDonald's), Alcohol (Miller Lite) and Retail (Allen Edmonds & Payless ShoeSource). I have a knack for impactful storytelling, thriving in ambiguity, and mentoring high-performing teams.

Integration Above All: I’m an analytical/creative hybrid with an aptitude to bridge tactics and big-picture strategy to make sure every execution uniquely solves the business problem. I believe success comes from fully integrating every discipline across the organization.

From Chaos Comes Clarity: We marketers tend to overthink, over-analyze, and over-compensate. But marketing should be simple. I excel at cutting through the noise and redirecting teams, clients and partners back to the North Star with proposed solutions and processes to get us there.

Strategic & Creative Collaborator: I believe that good ideas come from anywhere. I love being in the thick of it; building, writing, breaking, challenging, and strategizing with my strategic and creative counterparts. I trust my gut and believe that intuition is what sets apart the best marketers.

Cultivating a Transparent Culture: "Honesty without compassion is cruelty. Kindness without honesty is manipulation." When working with my clients and teams, I push to understand the real personal or professional motivations, that way we can work together to achieve common goals. Because of this, I'm a valued and trusted partner, leader and mentor.

Jane of All Trades: I deeply understand nearly every discipline of our industry. And because of that, I'm able to bridge each cog in the wheel across strategy, creative, analytics, media, retail, and production to identify blind spots or opportunities to strengthen the consumer journey.

On a more personal note, I’m the mother to an 8 month old baby girl, Gemma, and to 3 adorable pups, Harley, Indy and Penny, and a wife to my husband, Matt. I took up gardening 3 years ago and expanded my hobby into a full-blown obsession. When I’m not stalking my garden for the smallest hint of growth or reading to Gemma, I love reading, running, vintage/thrifting/estate sale-ing, and getting sucked into reality TV in between shows like Severance and The Pitt, and renovating our 140 year old house (which was featured on an episode of House Hunters!).